Branding Identity
"Cheat With Me" Cookie brand
I created this brand as part of my final project for my Graphic Design Bachelor's Degree.
The project includes: Logo design, Brand book design, Video design (Instagram commercials), Business cards, Packaging
"Cheat With Me" cookie brand is a brand that combines two worlds together. This brand delivers warm, soft on the inside and crunchy on the outside, mouthwatering cookies right to your house. The idea of the brand is having a cookie that is so good, so delicious, so scrumptious that you would cheat on your diet. The delivery system for this brand is through an app that has a wireframe that resembles a dating app, you can swipe between cookies, read about them and add them to your cart. The advertisement for this brand is through Instagram and will have short videos that will intrigue the viewer and make him want to find out more.
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Logo Design
When I created this logo, I wanted to combine between the idea of cheating and a cookie brand. The cheating aspect is represented by the broken cookie and also the big, bold, rude, slanted font that is placed on the image.
Brand Book
App Screens
App Prototype
This is a video I created to show you how the app would work in the real world.
You can try the app on your phone with this link:
https://invis.io/7VUF6QCTAS6
Feed Commercial
This is an example of a feed commercial I created. This video will be screened on an Instagram feed.
Feed Commercial
Another example of a feed commercial that I created.
Story Commercial
This is an example of a story commercial I created. This video will be screened on an Instagram story.
